Objective

Know what customers think or say about your brand or product, company or programme.

Conduct polls based on any defined criteria

Conduct Market research before launching a product, services or project

Data collection tool for educational and / or commercial purposes

Key Features

Conduct periodic surveys involving different target edaudiences/ respondents in real time cost effectively

Participants can be invited using random or targeted approaches.

Ability to reach intended respondents anytime–anywhere

Providesreal-time,non-subjectivemeasurabledata.

Provides options to reward or incentivize participants

Easy of measuring success rate using system generated reports

Ability to embed an appropriate Call-To-Action within a Message. E.g. click to a URL, SMS to Short code, Dial a USSD menu

Opportunity to initiate two-way Communication with respondents

The Value

Convenience: A digital mobile platform is convenient as people never leave their home without, their phones.

Reach the Masses:The digital mobile platform does not limit the program to smartphone users only. The USSD menu works on both smartphones and conventional phones.

Statistics and Analytics: The Orbit Switch automatically keeps track of customer’s behaviour, providing statistics 24/7. Visibility on incentives that are work versus the ones that don’t.

It Costs Less:Mobile promotions enables savings in paper, printing, travel and human logistics etc. In addition to the above value for money, it costs less than traditional paper-based promotions.

Brings Campaign Management under your 100% Control.